Me and my work
Open introvert with a passion for design
My goal
As a designer, my goal is to tell a story through the work I create. I have helped many clients find exceptional solutions for their businesses, creating memorable brands and digital products, in short, incredible experiences. My expertise grows each day, and with that experience, I can help develop better experiences.
Design that goes beyond design
Good design is not just about meeting the expectations of usability,
utility, or aesthetics. I'm always considering the best way to make design more
collaborative, creative, inclusive, and impactful. I love simplifying a problem's
complexity and using creative intelligence to develop an elegant solution.
Spotlight? No, thanks. Because it's not just the work; it's the passion. It's not just
clients; it's people. Every project I take on is one I am excited about and believe in.
Design is ultimately a tool used to giving people incredible experiences.
My design process for everything
Research &
Discovery
During this phase, I work with you to define your goals, identify the challenges in the way, and consider the user pain points. I achieve this by asking questions and challenging your assumptions to uncover the most meaningful insights, which we'll package going forward.
Strategy &
Planning
Here’s where we take every insight learned through research to establish an actionable communication guide. This will be the foundation from which to build the design. Working with the same baseline, we can get consistent and positive results throughout the process.
Ideation &
Prototyping
This is where we start working on the actual physical representation of our design by exploring wider before we go deeper. The main objective is to get any and all ideas out of the head onto paper and quickly prototype them. This will help us avoid overlooking anything.
Design &
Development
With everything set up, we can start with the design that the user interacts with. The better the experience of the interaction, the more users it attracts. I try to avoid cookie-cutter solutions, creating an individualized design for your unique audience and needs.
Get to know me,
in & out of work
Hello, I'm Craig Chihururu. I'm a designer specializing in creating digital
products & brand experiences, where I've worked for some pretty awesome clients. Over
the past few years, I've discovered my passion for design and technology. So I love to
share what I've learned and experienced through my work.
I’m a kid who never really grew up. I like to explore different fields outside my work
and create amazing stuff. I waste a lot of time playing video games and watching anime.
That's me in a nutshell. Reach out. Get to know me. I love making new friends.